ROLE OF THE METEOROLOGIST
TV NEWS DEPARTMENT
Staff scientist – What is a scientist?
-Science is a method or a way of thinking - not a topic or subject of study.
Present accurate and reliable forecasts
-What is a forecast?
-What is an outlook?
-AVOID THE ISSUE: Let the audience in on your thought processes!
Provide scientifically sound explanations
-There is no magic!
-Simplification and generalization - A VALUABLE SKILL TO DEVELOP
Inaccurate and wrong information is often the result of poor
simplification and generalization.
Stimulate interest in meteorology
-Interesting and true facts and events
Help future meteorologists get started
Provide warnings and related information
-Knowledge of storm structure - DISSEMINATE ACCURATE INFORMATION
-Knowledge of radar interpretation - DISSEMINATE ACCURATE INFORMATION
-Ethics and public safety
-Accuracy issue - hype can endanger the public
-Post-event promotion - Is it ethical?
-Post-event performance analysis